Human Behavior & Performance Data: Lessons from Trees

Human Behavior & Performance Data: Lessons from Trees

 

In a park anywhere where there are trees is a tree I’ll call Tree. One day Tree thought how nice it might be to check its data to study its performance as a tree. So it counted up its branches and leaves to see how many it had. Every season, year after year, Tree tracked its leaves and branches. It learned that during winter when it slept, its branches were bare. In spring, every branch lit up in a burst…
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The Value of Web Site Reviews

 

If you’re shopping for a website audit, it may surprise you to learn there are several types, methodologies and goals to consider. From a quick five-second user test to an in-depth full site audit, each one provides valuable information. The kind of information a company is looking for helps to determine the scope of a site audit. A quick “what do you think of my website?” approach helps the ego but isn’t helpful if the goal is to understand if…
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Removing Barriers to Your Websites and Software

 

Barriers, walls, and division tactics may appear to be the new society norm, but simmering underneath are companies and people throwing open their doors to everyone wanting to work, learn, and contribute in positive ways. Not everyone has the desire to plug in to life. Sometimes it takes a traumatic event to push past what you know and believe. For those of you who develop software and online apps, design websites or create digital marketing strategies, one area you are…
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User Experience Factors To Consider For Mobile Design

User Experience Factors To Consider For Mobile Design

 

Part three of the three part series, “Why Do I Need a Mobile Website”. Design for mobile devices is often referred to as “mobile first” design.  The term took on reviewed vigor when Google and Bing demanded preference toward mobile pages for their search engine users.  According to Google, most people perform searches from a mobile device.  More people “Ask Google” or talk directly to their cell phone when searching.  Cell phones are used as assistants and with Bluetooth technology, enable…
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